1.2 Coordonnées des personnes-ressources et des institutions impliquées dans l'évaluation et la documentation de l'Approche

Nom du projet qui a facilité la documentation/ l'évaluation de l'Approche (si pertinent)

Book project: Guidelines to Rangeland Management in Sub-Saharan Africa (Rangeland Management)

1.3 Conditions relatives à l'utilisation par WOCAT des données documentées

Quand les données ont-elles été compilées (sur le terrain)?

28/02/2018

Le compilateur et la(les) personne(s) ressource(s) acceptent les conditions relatives à l'utilisation par WOCAT des données documentées:

Oui

2.1 Courte description de l'Approche

Mara Beef provides a new direct to market sales approach for pastoralist's in Kenya, in an effort to make livestock production more viable to local landowners. This livestock production model is combined with rangeland management and training in an effort to improve pastoral livlihoods, restore rangelands and prevent degradation, and support biodiversity conservation.

2.2 Description détaillée de l'Approche

Description détaillée de l'Approche:

Mara Beef is a limited company that raises top quality beef on the edge of the Maasai Mara, Kenya. The Mara Beef company uses their own private land - Naretoi farm - as well as partnering with the Enonkishu Conservancy, to introduce high quality beef breeds to local herds, and sell the beef onto high end supermarkets and restaurants through their own abattoir. There is a large gap in the prime beef market in Kenya, and Mara Beef is trying to fill this gap. Other cuts, not prime cuts, are sold to other less expensive restaurants. The beef is slaughtered and butchered on site. Mara Beef is engaged in many facets of improved rangeland management; the management of Enonkishu Conservancy and Naretoi farms; through the Mara Training Centre, a training hub for rangeland management; and using the Mara Beef network to link pastoral communities with higher value market.

The Enokishu Conservancy is a conservancy created on the edge of the Maasai Mara ecosystem, and is registered under the Maasai Mara Wildlife Conservancies association. The conservancy is 6,000 acres in size, and is owned by 34 landowners who are Maasai pastoralists. Mara Beef has worked with the conservancy to develop a grazing plan for the conservancy. This plan encourages seasonal rotational grazing that allows grasslands to be heavily grazed for short periods, and allowed to recover over long periods. Conflict between predators and cattle is minimised through the use of mobile bomas (enclousers), to protect cattle at night. Integrating wildlife and livestock management into this conservancy aims to i) provide financial benefits through livestock sales from community cattle to build resilience to stochastic events, such as droughts; ii) to increase food security through supplementary income generation; iii) establish sustainable livestock production, to reduce rangeland degradation in an effort to restore and protect ecosystem functioning. This includes the improvement of soils, watershed protection, carbon sequestration and biodiversity conservation. The conservancy pays each land owner to use the land for cattle fattening, and the average land rent paid to each landowner per year is $20 per acre, spending roughly $119,680 per year. Community members also receive conservancy fees from tourists visiting the area.

The Mara Training Centre was established within the Enonkishu training centre to work with communities to help them create and manage the future they desire. The programs build on three principles: building social participation, governance and participation; creating locally implemented and led planned grazing; and stimulating growth in livestock and wildlife based enterprises. The centre runs a variety of training courses including: boot-camps on rangeland management; extension services; and ecological monitoring.

Finally Mara Beef also provides market linkages for the broader pastoral community to premium beef markets. This service lets pastoral communities from across the region to sell beef at a guaranteed price based on both weight and grade at the animals. This price is often significantly higher, on average around $50, than any price offered by local markets, and the lower transport costs and less weight loss on transport also benefit the seller. The emphasis on high quality beef, with high weight requirements, should have a broader affect on pastoral communities, encouraging improved rangeland management for improved livestock productivity. Although this process will be slow. Mara Beef, for example, was granted a loan from the Agricultural Finance Corporation in January 2017 to purchase malnourished cattle during the drought - where Mara Beef bought 1000 animals from105 individuals at an average of $250 per cow.

2.4 Vidéos de l'Approche

2.5 Pays/ région/ lieux où l'Approche a été appliquée

2.6 Dates de début et de fin de l'Approche

2.7 Type d'Approche

• initiative/ innovation récente locale

2.8 Principaux objectifs de l'Approche

- Establish sustainable livestock production and premium market for pastoralists
- Improve grazing management systems through implementation and training
- Conserve and restore biodiversity through an integrate wildlife-livestock approach

2.9 Conditions favorisant ou entravant la mise en œuvre de la(des) Technologie(s) appliquée(s) sous l'Approche

3.1 Parties prenantes impliquées dans l'Approche et rôles

3.2 Participation des exploitants locaux des terres/ communautés locales aux différentes phases de l'Approche

	Participation des exploitants locaux des terres/ communautés locales	Spécifiez qui était impliqué et décrivez les activités
initiation/ motivation	interactive	Mara Beef began the process of developing Enonkishu conservancy with the local community members, and found funding and technical capacity to develop the project.
planification	passive	The fundraising and planning of the Mara Beef business model, the Mara Training Centre, and Enonkishu was largely supported by members external to the local Maasai community.
mise en œuvre	soutien extérieur	Enonkishu conservancy has a manager supported by Mara Beef that controls grazing management across the conservation area. Mara Beef is owned an operated by non community members. Mara Training Centre involves local communities in the development of the training curriculum - to incorporate traditional knowledge - and during teaching of courses.
suivi/ évaluation	passive	Monitoring and evaluation of grazing management, beef prices and community benefits is conducted by Mara Beef staff.

3.4 Prises de décision pour la sélection de la Technologie/ des Technologies

Indiquez qui a décidé de la sélection de la Technologie/ des Technologies à mettre en œuvre:

• principalement les spécialistes de la GDT, après consultation des exploitants des terres

Expliquez:

The farm manager has a long history of working with rangeland management. They consulted with specialists from the region to help advise on the best way to manage grazing on Enonkishu, as well as including community dialogue on best practice.

Mara Beef was set up with advise from business experts to build a sustainable and profitable beef business.

The Mara Training Centre was developed in consultation with landowners and with experts from the fields of conservation and rangeland management.

Spécifiez sur quelle base ont été prises les décisions:

• l'évaluation de connaissances bien documentées en matière de GDT (prises de décision fondées sur des preuves tangibles)?
• expériences et opinions personnelles (non documentées)

4.1 Renforcement des capacités/ formation

Une formation a-t-elle été dispensée aux exploitants des terres/ autres parties prenantes?

Oui

Spécifiez qui a été formé:

• exploitants des terres
• personnels/ conseillers de terrain

Formats de la formation:

• sur le tas
• entre agriculteurs (d'exploitants à exploitants)
• zones de démonstration
• réunions publiques

Commentaires:

In 2015, 40 members of the Enonkishu Conservancy community, went on a training trip to Ol Maisor, Sosian, NRT, LEWA, Il Ngwesi and Westgate Conservancy, to learn about community conservation and rangeland management.

Training is provided on a continual basis to both local landowners and pastoralists from across the region through the Mara Training Centre. In the first 6 months of operation, over 600 people attended training courses.

4.2 Service de conseils

Les exploitants des terres ont-ils accès à un service de conseils?

Oui

Spécifiez si le service de conseils est fourni:

• dans les champs des exploitants?
• dans des centres permanents

Décrivez/ commentez:

Mara Training Centre provides advise and courses both at the training centre, located in the Mara, and through outreach programs to pastoralists across the region.

4.3 Renforcement des institutions (développement organisationnel)

Des institutions ont elles été mises en place ou renforcées par le biais de l'Approche?

• oui, beaucoup

Spécifiez à quel(s) niveau(x), ces institutions ont été renforcées ou mises en place:

• local

Décrivez l'institution, ses rôles et responsabilités, ses membres, etc.

The Enoonkishu conservancy was established with 50 landowners to protect and manage their land in a more sustainable and profitable way.

Précisez le type de soutien:

• financier
• renforcement des capacités/ formation

Donnez plus de détails:

Support was provided by several conservation NGOs, including the African Conservation Centre and WWF to support the initial costs of motorbikes and wildlife rangers within the Enonkishu conservation area. Further funding from African Enterpise Challange Fund was used to pay lease fees to the Enonkishu community and further equip the wildlife rangers and managers.

4.4 Suivi et évaluation

Le suivi et l'évaluation font ils partie de l'Approche? :

Oui

Commentaires:

Mara Beef monitors its purchase and sales records, as well as purchase weight and sale weight .
Enonkishu monitors its rangeland health using (?)

Si oui, ce document est-il destiné à être utilisé pour le suivi et l'évaluation?

Non

4.5 Recherche

La recherche a-t-elle fait partie intégrante de l’Approche?

Non

5.1 Budget annuel de la composante GDT de l'Approche

Si le budget annuel précis n'est pas connu, indiquez une fourchette:

• > 1 000 000

Commentez (par ex. principales sources de financement/ principaux bailleurs de fonds):

The initial budget for this project was large (>$500,000). This large amount of funding was needed to establish Enonkishu conservation area through payment of land rent, the purchasing of equipment for the Mara Beef slaughterhouse and distribution network, and the construction of the Mara Training Centre.

The company has a large turnover each year, purchasing over $850,000 of cattle in 2017.

5.2 Soutiens financiers/ matériels fournis aux exploitants des terres

Les exploitants des terres ont-ils reçu un soutien financier/ matériel pour la mise en œuvre de la Technologie/ des Technologies?

Oui

Si oui, spécifiez le(s) type(s) de soutien, les conditions et les fournisseurs:

Landowners of Enonkishu conservancy are provided with land rent, roughly $3,390 per landowner per year.

5.3 Subventions pour des intrants spécifiques (incluant la main d'œuvre)

• infrastructures

• autre

Commentaires:

The Enonkishu conservancy land rent was also paid by an AECF grant for the first two years of establishment.

5.4 Crédits

Des crédits ont-ils été alloués à travers l'Approche pour les activités de GDT?

Non

5.5 Autres incitations ou instruments

D'autres incitations ou instruments ont-ils été utilisés pour promouvoir la mise en œuvre des Technologies de GDT?

Non

6.1 Impacts de l'Approche

6.2 Principale motivation des exploitants des terres pour mettre en œuvre la GDT

6.3 Durabilité des activités de l'Approche

Les exploitants des terres peuvent-ils poursuivre ce qui a été mis en œuvre par le biais de l'Approche (sans soutien extérieur)?

• incertain

Si non ou incertain, spécifiez et commentez:

The Mara Beef model is supported by large captial investment and is not landowner run.

The Enonkishu conservancy is heading towards creating a self sustaining model of operations, without external support.

6.4 Points forts/ avantages de l'Approche

Points forts/ avantages/ possibilités du point de vue de l'exploitant des terres
Provision of knowledge on improved livestock production and rangeland managment
Provision of an improved market for cattle

Points forts/ avantages/ possibilités du point de vue du compilateur ou d'une autre personne ressource clé
Creation of a production oriented approach provides the potential for improved rangeland management across the region. With pastoralists beginning to produce fewer, higher quality cattle for sale, through efforts to improve grazing management across the region.
This approach has a huge potential to be up-scaled to support community conservation through a sustainable and well managed livestock production and rangeland management model.
Mara Beef has also been a key catalyst of conversation across SSA relating to sustainable rangeland management, livestock production, and mixed livestock-wildlife ecosytems.

6.5 Faiblesses/ inconvénients de l'Approche et moyens de les surmonter

Faiblesses/ inconvénients/ risques du point de vue de l’exploitant des terres	Comment peuvent-ils être surmontés?
Lack of ability to practice individual herding within the conservation area	Use of tradtional Maasai community structures to enforece grazing rules

Faiblesses/ inconvénients/ risques du point de vue du compilateur ou d'une autre personne ressource clé	Comment peuvent-ils être surmontés?
The focus on cattle present a great opportunity, but sheep and goats also need a better, readily available market to increase off-take.	Building of a pack-house in Nairobi for goat meat for the export market, to compete with other markets.
Lack of impact on improved rangeland management beyond the Enonkishu area, especially when livestock is purchased from all over the country. There is also a lack of high quality cattle.	Establish links with other conservancies and landowner groups to encourage improved grazing management, producing higher quality cows.

7.1 Méthodes/ sources d'information