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Арга барилууд
Идэвхигүй

Increasing environmental awareness using comic-style illustrations as a visual communication tool [Мадагаскар]

  • Шинийг нээх:
  • Шинэчлэх:
  • Эмхэтгэгч:
  • Хянан тохиолдуулагч:
  • Хянагч:

approaches_2545 - Мадагаскар

Бүрэн байдал: 92%

1. Ерөнхий мэдээлэл

1.2 Арга барилыг баримтжуулах болон үнэлгээ хийхэд оролцсон хүн эсвэл байгууллагын холбоо барих хаяг

Мэдээлэл өгсөн хүн(с)

ГТМ мэргэжилтэн:
ГТМ мэргэжилтэн:

Weiss David

mail@david-weiss.com

David Weiss Agrarcomics

Kirchstraße 18, D-37214 Witzenhausen http://david-weiss.com

Герман

Арга барилыг баримтжуулах/үнэлэх ажилд дэмжлэг үзүүлсэн төслийн нэр (шаардлагатай бол)
Sustainable Landmanagement in south-western Madagascar (SuLaMa / GLUES)
Арга барилыг баримтжуулах/үнэлэх ажилд дэмжлэг үзүүлсэн байгууллага(ууд)-ын нэр (шаардлагатай бол)
Universität Kassel - Герман

1.3 WOCAT-аар баримтжуулсан өгөгдлийг ашиглахтай холбоотой нөхцөл

Мэдээллийг хэзээ (газар дээр нь) цуглуулсан бэ?

01/10/2015

Эмхэтгэгч болон гол мэдээлэгч хүн(хүмүүс) WOCAT аргачлалаар баримтжуулсан мэдээллийг ашиглахтай холбоотой нөхцлийг хүлээн зөвшөөрсөн:

Тийм

1.4 ГТМ-ийн технологийн асуулгын(д) суурь мэдээлэл(д)

2. ГТМ Арга барилын тодорхойлолт

2.1 Арга барилын товч тодорхойлолт

Communicating and transferring scientific results and recommendations about sustainable land management to local people

2.2 Арга барилын дэлгэрэнгүй тодорхойлолт

Арга барилын дэлгэрэнгүй тодорхойлолт:

Aims / objectives: The central aim of this approach was to increase environmental awareness in the Mahafaly region of southwestern Madagascar using visual communications tools. Comic-style illustrations were originally designed to communicate scientific recommendations on sustainable land management (SLM) and to ensure knowledge transfer from scientists to local people.

Methods: Visual communication, based on pictures, drawings, movies, sequential images and posters plays a vital role in countries where many people are illiterate. Another advantage is its easy reproduction in comparison to oral communication. It may also transfer knowledge where oral communication fails because of linguistic barriers or simply because complex narratives and messages are easier to explain visually than orally. In the context of a participatory research project to support SLM on the Mahafaly Plateau in southwestern Madagascar, comic-style illustrations of visual narratives were used to focus on environmental problems and SLM strategies. Since cross-cultural differences arise in “visual languages” globally, the visualization style needs to be carefully selected. Furthermore, misunderstanding of visual narratives may occur when objects are drawn not realistically enough, or if the statement is abstract or only presented from a scientific The central aim point of view. To avoid misinterpretation and increase readability and local acceptance, the style of comics was specifically designed for the conditions in rural Madagascar using a traditional Malagasy art style (sepulchre art in the form of “Aloalo” tomb sculptures). Comic illustrations were prepared to show the impact of different land use practices on the environment and local livelihoods using two contrasting stories/scenarios. The “red story” depicts a worst case scenario of unsustainable practices that are often applied by local inhabitants and the “green story” shows an example of a best case scenario based on an alternative, sustainable land management option recommended by scientific experts. To keep the stories simple and understandable, there was a focus on scientific key messages which can be easily transformed into visual narratives - and technical details were left aside.

Stages of implementation: The six year (2011-2016) transdisciplinary research consortium of Malagasy and German universities was initiated in the Mahafaly region of southwestern Madagascar in order to support sustainable land management (SuLaMa = Sustainable Land Management in southwestern Madagascar). Based on scientific research regarding the diversity and local use of forest resources and SLM practices in animal and crop husbandry, key messages and recommendations, which were easy to implement, were formulated by the scientific experts. Two examples of overused natural resources and one example of a neglected soil improvement practice were chosen for comic-style illustrations and transformed to visual narratives. These are (i) sustainable harvesting practice of wild yams (Dioscorea bemandry); (ii) composting of manure and its application to improve soil fertility and yields in home gardens; and (iii) sustainable utilization of the succulent tree Euphorbia stenoclada (called 'samata' in the local dialect) as supplementary forage for livestock. During an inception phase for the implementation of visual narratives in the study region, different drawing styles were tested and assessed to gather information on the local perception of art. Drawing styles showing the highest acceptance rate and readability were subsequently used to prepare the comics. The comics were printed on robust clay coated paper and handed out to local inhabitants during larger village workshops, where the different stories were presented and discussed.

2.3 Арга барилын зурагууд

2.5 Арга барил нэвтрүүлсэн улс орон / бүс нутаг / байршил

Улс:

Мадагаскар

Улс/аймаг/сум:

Atsimo-Andrefana (South-West Madagascar)

Байршлын дэлгэрэнгүй тодорхойлолт:

Toliara II

2.6 Арга барилыг эхлэх, дуусах огноо

Эхлэх жилийг тэмдэглэ:

2015

Хугацаа дуусах жил (Хэрэв арга барил удаанаар ашиглаагүй бол):

2016

2.7 Арга барилын төрөл

  • төсөл / хөтөлбөр дээр үндэслэсэн

2.8 Арга барилын үндсэн зорилго, зорилтууд

The Approach focused mainly on SLM with other activities (sustainable land use, livestock husbandry, crop production, yams)

Comic-style illustrations were designed for environmental education purposes to communicate scientific results and recommendations on sustainable land management and ensure knowledge transfer from scientific experts to local people. It is the general aim of the approach to raise awareness for sustainable land use and environmental protection and therefore to improve both people's livelihoods and the efficiency in the use of natural resources.

The SLM Approach addressed the following problems: The approach area is characterized by low agricultural production, a lack of technical knowledge, low education level and conflicts over resource use.

2.9 Арга барилын хүрээнд хэрэгжсэн Технологи/Технологиудад дэмжсэн эсвэл саад учруулсан нөхцлүүд

нийгэм / соёл / шашны хэм хэмжээ, үнэт зүйлс
  • Хазаарлалт

People in the project area have a cultural reservation towards the utilization of animal dung, thus renouncing one of the fundamental principles for soil amelioration. At the same time, the declination of handling the animals' feces and therefore hardly ever cleaning their night enclosures strogly increases the risk of epizootic diseases and parasite infections.

Treatment through the SLM Approach: The comic drawings attempt to demonstrate how simple measures may have a sustainable impact in improving people’s livelihoods in many ways. They will at best be food-for-thought to reconsider culture-based practices that are not good SLM practice.

Хууль, эрхзүйн хүрээ (газар эзэмшил, газар, ус ашиглах эрх)
  • Хазаарлалт

With regard to the sustainable utilization of fodder trees, land ownership conflicts may arise as most of these trees around settlements stand on private ground – but without clear demarcation.

Treatment through the SLM Approach: Where currently there only exist single cactus plants or other hardly recognisable natural markings between plots, clear boundary lines between those plots could be illustrated as a good alternative in the respective comic.

The existing land ownership, land use rights / water rights hindered a little the approach implementation Some contents presented in the comic drawings, such as on the sustainable utilization of fodder trees, can conflict with land ownerships as most of these trees around settlements stand on private ground. Boundary lines between these plots, often only consisting of single cactus plants or other natural markings, may not be recognizable for outsiders but have to be included into the comics to avoid missunderstandings.

ажлын багтаамж, хүн хүчний нөөц бололцоо
  • Хазаарлалт

Local people often do not see a direct benefit from higher workload e.g. by a more careful harvesting of forest products, the cleaning of livestock enclosures, or the utilization of manure for soil amelioration.

Treatment through the SLM Approach: The approach aims to show plainly the positive and sustainable impact of the alternative practices and the effect on people’s livelihoods.

Бусад
  • Хазаарлалт

The concept of some natural resources being finite is not very widespread among the local population.

Treatment through the SLM Approach: The approach may help local people to become more aware of this problem and to induce the
establishment of more sustainable land use practices.

3. Оролцогч талуудын оролцоо ба үүргүүд

3.1 Арга барилд оролцогч талууд болон тэдгээрийн үүргүүд

  • Орон нутгийн газар ашиглагч / орон нутгийн иргэд

Crop and livestock farmers

Livestock related topics were addressed to male farmers as they are mainly involved in livestock husbandry.

  • ТББ
  • Орон нутгийн захиргаа

municipality, village

  • Засгийн газар (шийдвэр гаргагч, төлөвлөгч)
  • Олон улсын байгууллага
3.2 Арга барилын янз бүрийн үе шатанд орон нутгийн газар ашиглагчид / бүлэглэлүүдийг татан оролцуулах
Орон нутгийн газар ашиглагч / орон нутгийн иргэдийн оролцоо Хэн оролцсоныг тодорхойлж, үйл ажиллагааг тайлбарлана уу
санаачлага/идэвхжүүлэлт үгүй
Төлөвлөгөө интерактив data surveys, questionnaires, group discussions
Хэрэгжилт Гадаад дэмжлэг village workshops to present the comics and to explain the storylines.
Мониторинг/ үнэлгээ интерактив stepwise evaluation and improvement of comic understanding and acceptance by land users and the community
Research идэвхигүй

3.3 Диаграм (хэрэв боломжтой бол)

Тодорхойлолт:

Extracts of three storylines on (i) yams harvesting, (ii) manure composting and (iii) the utilization of ‘samata’ (Euphorbia stenoclada)

Зохиогч:

D. Weiss

3.4 ГТМ-ийн технологи/технологиуд сонгох шийдвэр

Хэрэгжүүлэх Технологи/Технологиудын сонголтыг хийж шийдвэр гаргасан хүнийг тодорхойлно уу:
  • голдуу ГТМ-ийн мэргэжилтнүүд, газар ашиглагчидтай зөвлөлдсөний үндсэн дээр
Тайлбар:

During the six-year term of the original project, researchers gained a deep inside into the daily routine and workflow of the local population. The technology approach was therefore based on this knowledge and aimed at some of the major problems identified.

Decisions on the method of implementing the SLM Technology were made by mainly by SLM specialists with consultation of land users

4. Техникийн дэмжлэг, чадавхи бүрдүүлэх, мэдлэгийн менежмент

4.1 Чадавхи бэхжүүлэх/сургалт

Газар эзэмшигчид / бусад оролцогч талуудад сургалт явуулсан уу?

Тийм

Хэн сургалтанд хамрагдсан бэ:
  • Газар ашиглагчид
  • хээрийн ажилтан / зөвлөх
Сургалтын хэлбэр:
  • үзүүлэнгийн талбай
  • Олон нийтийн уулзалт

4.2 Зөвлөх үйлчилгээ

Газар ашиглагчдад зөвлөх үйлчилгээ авах боломжтой байдаг уу?

Тийм

4.3 Институцийг бэхжүүлэх (байгууллагын хөгжил)

Арга барилаар дамжуулан институц байгуулагдаж эсвэл бэхжсэн үү?
  • Тийм, дунд зэрэг
Байгууллагууд бэхжиж, үүсэн бий болсон түвшин(үүд)-г тодорхойлно уу:
  • Орон нутгийн
Дэмжлэгийн төрлийг ялга:
  • Санхүүгийн
  • чадавхи бэхжүүлэх / сургалт
  • Тоног төхөөрөмж
Дэлгэрэнгүй мэдээллийг өгнө үү:

Local schools can be equipped with material and practical training courses can be developed with the collaboration of teachers, village chiefs and elders.

4.4 Мониторинг ба үнэлгээ

Мониторинг болон үнэлгээ нь арга барилын хэсэг үү?

Тийм

Тайлбар:

technical aspects were regular monitored by project staff through observations; indicators: Data on land use practices were collected.

technical aspects were regular monitored by project staff through measurements; indicators: Data on human well-being and social conventions (customs, traditions, rituals) were collected.

socio-cultural aspects were regular monitored by project staff, land users through observations; indicators: Comics were distributed to land users and discussed with representatives of 15 villages.

no. of land users involved aspects were ad hoc monitored by None through observations

Evaluation aspects were ad hoc monitored by project staff through observations; indicators: evaluation of understanding and acceptance of comics

There were several changes in the Approach as a result of monitoring and evaluation: The understanding of the comics, their acceptance and the possible implementation of the land use approaches still have to be investigated during a follow-up evaluation process. There were few changes in the technologies. This still needs to be investigated during the evaluation process.


There were few changes in the Technology as a result of monitoring and evaluation: This still needs to be investigated during the evaluation process.

4.5 Судалгаа

Судалгаа арга барилын хэсэг нь байсан уу?

Тийм

Сэдвийг тодруулна уу:
  • Социологи
  • Эдийн засаг/ зах зээл
  • Экологи
  • Технологи
Дэлгэрэнгүй мэдээллийг өгч, хэн судалгаа явуулсныг бичнэ үү:

Research was carried out on-farm

5. Санхүүгийн болон гадаад материаллаг дэмжлэг

5.1 ГТМ-ийн Арга барилын бүрэлдэхүүн хэсгийн жилийн төсөв

Хэрэв жилийн төсөв тодорхойгүй бол хягаарыг тодруулна уу:
  • 2,000-10,000
Тайлбар (жнь: санхүүжилтийн гол эх үүсвэр / гол хандивлагчид):

Approach costs were met by the following donors: government (German Federal Ministry of Education and Research (BMBF)): 100.0%

5.2 Газар ашиглагчдад санхүүгийн / материаллаг дэмжлэг үзүүлсэн

Технологи / технологийг хэрэгжүүлэхэд газар ашиглагчид санхүүгийн / материаллаг дэмжлэг авсан уу?

Тийм

5.3 Тодорхой зардлыг даахад чиглэсэн дэмжлэгт (хөдөлмөрийн хүчийг оролцуулаад)

  • Тоног төхөөрөмж
Ямар хөрөнгө оруулалт татаасаар олгогдсоныг заана уу Ямар талбайн хэмжээнд Тэтгэмж, урамшууллыг тодорхойлно уу
drawing material (pens and paper) Бүрэн санхүүждэг
Хэрэв газар ашиглагчийн хөдөлмөрийн хүч чухал байсан бол энэ нь аль хэлбэр байсан:
  • сайн дурын
Тайлбар:

Travel expenses for the field trip of the comic illustrator was covered by the project

5.4 Кредит

Арга барилын хүрээнд ГТМ-ийн үйл ажиллагаанд зориулж зээлд хамрагдсан уу?

Үгүй

6. Нөлөөллийн дүн шинжилгээ ба дүгнэлт

6.1 Арга барилын нөлөөллүүд

This still needs to be investigated during the evaluation process.

This still needs to be investigated during the evaluation process.

Арга барил нь ГТМ-ийн технологийг хэрэгжүүлэхэд саад учруулсан газрын эзэмшил / ашиглах эрхийг сайжруулахад чиглэсэн үү?
  • Үгүй
  • Тийм, бага зэрэг
  • Тийм, зарим
  • Тийм, их

This still needs to be investigated during the evaluation process.

6.2 ГТМ-ийг хэрэгжүүлэх газар ашиглагчидын гол санаачилга

  • үйлдвэрлэл нэмэгдсэн
  • Ашиг нэмэгдсэн (боломж), зардал-үр ашгийн харьцаа сайжирсан
  • нэр хүнд, нийгмийн дарамт / нийгмийн холбоо
  • Байгаль орчны ухамсар
  • well-being and livelihoods improvement

6.3 Арга барилын үйл ажиллагааны тогтвортой байдал

Газар ашиглагчид арга барилаар дамжуулан хэрэгжүүлсэн арга хэмжээг тогтвортой хадгалж чадах уу (гадны дэмжлэггүйгээр)?
  • Тийм
Хэрэв тийм бол яаж гэдгийг тайлбарлана уу:

Land users can implement the technologies presented in the comics without further help. However for additional applications, new case-specific comic drawings will have to be prepared as the land users may not be able to transmit messages about other practices.

6.4 Арга барилын тогтвортой/давуу тал/боломжууд

Газар ашиглагчдын тодорхойлсон давуу тал/боломжууд
Structured surveys carried out after the distribution of the material showed that local people understood and generally accepted the comic stories.
Эмхэтгэгч, бусад мэдээлэл өгсөн хүмүүсийн өнцгөөс тодорхойлсон давуу тал/боломжууд
This approach has great potential for communication of any knowledge not only scientific. It should be further supported and widely used especially in rural areas with low literacy but not only there. Pictures have a great impact on peoples’ perception and messages can be easier memorized.
The more the pictures correspond with reality, the better is the “readability” and identification. The fewer the needless details shown, the better the recognition.
The environmental education material offers various possibilities of application, e.g. in schools or during village meetings. It can be used by the local communities over a long period of time.
As soon as an appropriate illustration style is found, various topics can be supplemented and more complex subjects can be depicted in greater detail. Individual comic strips may form the base for a more comprehensive but well understandable and adoptable compendium.

6.5 Арга барилын дутагдалтай/сул тал/аюул болон тэдгээрийн хэрхэн даван туулах арга замууд

Эмхэтгэгч, бусад мэдээлэл өгсөн хүмүүсийн өнцгөөс тодорхойлсон сул тал/ дутагдал/ эрсдэл Тэдгээрийг хэрхэн даван туулах вэ?
Considerable investment and preparation is needed to implement comic-style illustration methods. Comic strips have to be provided in sufficient volume and quality, as reprinting is too expensive for local communities.
In-depth knowledge and understanding of local traditions and practices is mandatory as apparently minor (incorrect) details and finesses may hamper the comprehensibility and acceptance of the comic strips.
The design of comics that are both comprehensive and convertible by their contents for the local population requires a lot of time consuming preliminary work. If available, local artists and organizations should be called in and involved into this process to make sure, at the same time, that the approach can be carried on and developed by local stakeholders.

7. Суурь мэдээлэл болон холбоосууд

7.1 Мэдээллийн эх үүсвэр/аргууд

  • Хээрийн уулзалт, судалгаа
  • Газар ашиглагчтай хийсэн ярилцлага

7.2 Холбогдох бүтээлийн ишлэл

Гарчиг, зохиогч, он, ISBN:

Andriamparany, J.N., 2015. Diversity, local uses and availability of medicinal plants and wild yams in the Mahafaly region of southwestern Madagascar.Andriamparany J.N., Brinkmann K., Whiele M., Jeannoda V., Buerkert A. (2015). Modelling the distribution of wild yam species in southwestern Madagascar using biotic and abiotic factorsFeldt, T., 2015. Interrelatedness of grazing livestock with vegetation parameters and farmers' livelihoods in the Mahafaly region, southwestern MadagascarFeldt, T., Schlecht, E., (2016). Analysis of GPS trajectories to assess spatio-temporal differences in grazing patterns and land use preferences of domestic livestock in southwestern MadagascarGoetter, J.F., Neudert, R., (accepted). New rules are not rules: privatization of pastoral commons and local attempts at curtailment in southwest MadagascarHanisch, S., 2015. Improving cropping systems of semi-arid southwestern Madagascar under multiple ecological and socio-economic constraintsWeiss, D. (2014). Visual communication: a promising approach in developing countries?

Хаанаас авч болох вэ? Зардал?

PhD thesis, University of Kassel, Germany

Гарчиг, зохиогч, он, ISBN:

Andriamparany J.N., Brinkmann K., Whiele M., Jeannoda V., Buerkert A. (2015). Modelling the distribution of wild yam species in southwestern Madagascar using biotic and abiotic factors

Хаанаас авч болох вэ? Зардал?

Agriculture, Ecosystems and Environment 212, p. 38-48.

Гарчиг, зохиогч, он, ISBN:

Feldt, T., 2015. Interrelatedness of grazing livestock with vegetation parameters and farmers' livelihoods in the Mahafaly region, southwestern Madagascar

Хаанаас авч болох вэ? Зардал?

PhD thesis, University of Kassel, Germany

Гарчиг, зохиогч, он, ISBN:

Feldt, T., Schlecht, E., (2016). Analysis of GPS trajectories to assess spatio-temporal differences in grazing patterns and land use preferences of domestic livestock in southwestern Madagascar

Хаанаас авч болох вэ? Зардал?

Pastoralism: Research, Policy and Practice 6 (1).

Гарчиг, зохиогч, он, ISBN:

Goetter, J.F., Neudert, R., (accepted). New rules are not rules: privatization of pastoral commons and local attempts at curtailment in southwest Madagascar

Хаанаас авч болох вэ? Зардал?

International Journal of the Commons

Гарчиг, зохиогч, он, ISBN:

Hanisch, S., 2015. Improving cropping systems of semi-arid southwestern Madagascar under multiple ecological and socio-economic constraints

Хаанаас авч болох вэ? Зардал?

PhD thesis, University of Kassel, Germany

Гарчиг, зохиогч, он, ISBN:

Weiss, D. (2014). Visual communication: a promising approach in developing countries?

Хаанаас авч болох вэ? Зардал?

Bachelor thesis, University of Kassel, Germany

Холбоос ба модулууд

Бүгдийг дэлгэх Бүгдийг хаах

Модулууд